Helping Leaders See Themselves More Clearly

Lori Feldman • July 28, 2026

Coaching reflects strengths that have become invisible because they come so naturally.

One of the most freeing parts of leaving academia was realizing that I no longer had to evaluate people.

For 30 years, evaluation was part of my job as a professor. Students deserved thoughtful feedback about whether their work met the standard and how they could grow.

Coaching is different.

Most accomplished professionals don’t need another evaluator.
They need someone who notices.


Someone who says:


  • “I noticed that people leaned in when you stopped trying to have all the answers.”
  • “Here is a strength you do not seem to see in yourself.”
  • “I think you are underestimating the impact you are having.”


That is not flattery. It is helping someone see herself more clearly.

We are often the last people to recognize the full shape and beauty of our own strengths.

Sometimes coaching reflects strengths that have become invisible because they come so naturally.
Sometimes it reveals patterns that are getting in the way.

Either way, the goal is not judgment. It is recognition.
Recognition creates clarity. And clarity gives people more choice in how they lead and grow.

That is why I do this work.

Insights on Leadership

A split view showing a solid blue sphere floating above a surface next to a clear glass sphere shattering into shards.
By Lori Feldman April 6, 2026
Strong leaders don’t keep every ball in the air. They rotate what they drop. How to know which priorities are glass and which are rubber.
business coaching leadership
By Lori Feldman March 2, 2026
The 15-minute conversation that never happened — and what it costs when managers avoid discomfort. A reflection on presence-based leadership.